Target Audience- Coursework Prep

Our target audience is teenage girls from the age of 16-21, this is because that is the stage in life when relationships, love and finding themselves is around. we didn't want to set the age too young as, later on the movie if it was to continue would show a little violence from the main character Emma's mother. Also he drunken behaviour doesn't set a very good example for the younger generations, especially as how society is now.
The audience of girls at this time would be thinking about becoming more independent with university, at this time in their lives its very stressful with exams, work, school, friends and juggling all of this possibly with a relationship too.

 These two girls are at the similar age of our target audience (they are 16 & 18). They are both at stages of their lives when school and collage are the main focus, the battle between balancing out family, work and school is at its peek. Our film opening will appeal to our female target audience as they can relate to the situations each of the characters finds themselves in. Also the story lines that are usually within films of this genre, the audience of girls can relate back to.